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Email Marketing

Creating trust through every inbox

In the digital landscape, email marketing remains one of the most effective ways to create personal connections with your audience. At right5, we don’t just send emails; we craft campaigns that align with each step of your customer’s journey. Through thoughtful segmentation and precise timing, we deliver messages that resonate—building trust, nurturing leads, and driving measurable growth.

Our process

1 / Building Your Campaign Foundation

We segment your email list to reach the right audience, design custom mobile-optimised templates for seamless delivery, and create a campaign calendar aligned with your goals. This approach keeps your brand top-of-mind, from product launches to seasonal events.

2 / Creating Personalised, Data-Driven Campaigns

We leverage behavioural data, dynamic content, and automation to tailor each email to individual interests and past interactions. This approach speaks directly to your audience’s needs, delivering relevant content that maximises engagement and conversions at every stage.

3 / Growing Your Audience

We grow your email list by attracting the right subscribers through strategies like incentivised sign-ups and lead magnets. Our focus is on engaging people genuinely interested in your brand and ready to connect.

4 / Tracking & Optimising for Maximum Impact

We measure open rates, click-throughs, and conversions to enhance campaign performance. Through A/B testing and data analysis, we refine each campaign to keep it aligned with your goals, all while building trust through compliance and best practices.

While many email campaigns stop at one-size-fits-all messaging, our framework goes deeper. We align every aspect of your campaign to create personalised, intent-driven emails that not only reach your audience but foster meaningful connections and drive growth.

RIGHT MESSAGE

We create emails that resonate with your audience, capturing attention and delivering value with every message.

RIGHT PERSON

By segmenting your email list, we ensure each campaign reaches those most likely to engage, driving meaningful connections.

RIGHT MOMENT

Whether your audience is discovering, considering, or ready to buy, each email meets them with intent-driven messages.

RIGHT PLACE

We use personalised emails to build connections, delivering messages to your audience’s inbox where they’re most receptive.

RIGHT IMPACT

We measure and optimise each campaign for growth and continuously enhancing performance to drive results.

The secret sauce